Local Newspaper Week has been renamed as“Journalism Matters” in order to better highlight the vital role that journalism plays in society.
This year’s event will take place between 13-19 May, and will include a Trusted News Day on 16 May which will see local newspapers show their readers exactly how trusted news is produced.
Journalism Matters will encompass the Society of Editors Regional Press Awards, at which the annual Making a Difference award for the best local newspaper campaign, as voted for by the public, will be announced.
News Media Association (NMA) chairman David Dinsmore, said: “The role of news media holding power to account is more important now than it ever has been. The new Journalism Matters campaign will boldly and unashamedly champion journalism as a force for good in our society.”
Newsquest chief executive Henry Faure Walker, who is vice-chairman of NMA, said “Local media is the most trusted source for local news and information; more than three times more trusted than social media. As a sector, we must continue to remind all our audiences of the essential role local news brands play in communities the length and breadth of the UK, and Journalism Matters will provide us with a strong platform to do just that.”